The one with Content, Culture, and CX | Paul Banks Founder & Chief of Different Thinking at Javelin Content Management E148

🎤🎞️“The one with Content, Culture, and CX” with Paul Banks, Founder & Chief of Different Thinking at Javelin Content Management in the first CX Passport of the year! Episode 148🎧 What’s in the episode?... CHAPTERS 0:00 Introduction 3:32 Helping businesses communicate and create emotional attachments 9:15 Content marketing influencing customer experience 14:45 Avoid the trap of brands forgetting the humans 19:08 Dangers of brand damage from human content mistakes 23:10 1st Class Lounge 31:00 Why Small Medium Businesses matter? 34:45 Serving as a Volunteer Constable for 10 years 38:20 Contact info and closing If you like CX Passport, I have 3 quick requests: ✅Subscribe to the CX Passport YouTube channel youtube.com/@cxpassport ✅Join other “CX travelers” with the weekly CX Passport newsletter www.cxpassport.com ✅Accelerate business growth📈 by improving customer experience www.ex4cx.com/services I"m Rick Denton and I believe the best meals are served outside and require a passport Episode resources: LinkedIn: https://www.linkedin.com/in/paul-banks007/ Podcast Mackem Magic: Bedtime Stories That Come to Life https://open.spotify.com/show/4ypNB92Xg4N8FBcMjEN5hX?si=3442ca39ccc14abc