The Employee Experience and Connecting the HR and Finance Functions — A Conversation with Mark Fordyce of Workvivo by Zoom

28 Apr 2025 • 11 min • EN
11 min
00:00
11:13
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At the 2025 edition of the North American HR Executive Summit series we sat down with Mark Fordyce of Workvivo by Zoom to talk about how a new generation of tools and technologies are changing the way leaders interact with and understand their people. How can HR professionals best leverage these new abilities to improve things like employee job satisfaction, retention rates, skills development, and productivity? We also discussed ways to build better connections between the HR and Finance functions —especially in large organizations— to coordinate and collaborate on impactful projects, demonstrate ROI on some of the soft skills involved in human resources, and make better decisions about how resources are committed to drive positive outcomes. For all this and more, give this episode a listen!   Mark Fordyce Regional Director, US Southeast Workvivo by Zoom Mark Fordyce serves as the Digital Employee Experience Director of Workvivo dedicated to helping clients achieve their employee communications, engagement, and advocacy ambitions.  Having started his career in public relations for FleishmanHillard and Weber Shandwick, Mark transitioned to leading IT and consulting efforts at companies like McKesson Corporation to improve the overall employee experience.  The best part of working at Workvivo is to witness first-hand how clients manage to transform the way employees feel, getting to 80% or greater engagement.   That level of engagement turns employees into advocates, improves the execution of new or changing go-to-market strategies, helps attract and retain top talent for a competitive edge, and improves overall company culture. --  Workvivo by Zoom is an employee experience platform (EXP) that simplifies communication and increases engagement by empowering employees to be heard and helping everyone feel included, no matter where they work. Founded in 2017, Workvivo has seen momentous growth, which led to its acquisition by Zoom in 2023. Workvivo regularly tops software review sites, including Gartner Digital, with a #1 spot on G2 for internal communications, intranet and engagement tool categories. For more information, visit www.workvivo.com.

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