The Curious Mind Behind the 80/20 Sales and Marketing Revolution

18 Nov 2024 • 26 min • EN
26 min
00:00
26:52
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Perry Marshall is a world-renowned business strategist, celebrated for his expertise in applying the 80/20 Principle to transform businesses from seven-figure revenue to eight figures. Endorsed by FORBES and INC Magazine, Perry is one of the most expensive and influential consultants. He has authored ten books, including the acclaimed Ultimate Guide to Google Ads, which laid the foundations for the $500 billion digital advertising industry. Perry’s reinvention of the Pareto Principle is featured in Harvard Business Review. NASA’s Jet Propulsion Labs uses his 80/20 Curve for productivity. He founded the $10 million Evolution 2.0 Prize, announced at London’s Royal Society, the world’s largest science research challenge. Perry is a co-founder of the AACR’s Cancer & Evolution Working Group. Based in Chicago with his family, Perry’s influence extends across over 300 industries. Listen to this informative Sharkpreneur episode with Perry Marshall about the 80/20 sales and marketing revolution. Here are some of the beneficial topics covered on this week’s show: - How the 80/20 rule is a universal principle applicable beyond business. - Why you shouldn’t rely on quick-fix tactics that eventually become obsolete. - How asking deeper questions and pursuing curiosity unlocks new insights. - Why the best scientists maintain their curiosity and humanity. - How meaningful connections and insights can emerge from following your passions. Connect with Perry: Guest Contact Info X: @PerryMarshall Facebook: facebook.com/perrymarshallcom Links Mentioned: https://www.perrymarshall.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

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