Making Yourself and Your Business Exponentially More Referable With Michael Roderick (EP 26)

In today's episode of The Biz Doctor, Lauren Goldstein is joined by special guest Michael Roderick to talk about something we could all use more of - referability. Exploring what it takes to create a referable brand - and what most people get wrong when they are trying to be more referable and influential. It is going to be an episode you do NOT want to miss! Lauren and Michael dig in on three key points: Accessibility - The three things everyone cares about and how to weave them into your messageInfluence - What most people get wrong about itMemory - How to get people to remember more by focusing on L.E.S.S.See how referable your brand is with Michael's referability rater: www.myreferabilityrater.com Connect with Michael: http://www.smallpondenterprises.com/ Facebook: https://www.facebook.com/mike.roderick.940 LinkedIn: https://www.linkedin.com/in/michael-roderick-1161571/ Twitter: https://twitter.com/MichaelRoderick ------------------------- If you enjoyed this episode and it sparked something in you, please give us a 5 Star rating/review and share this with your friends and fellow business owners. Also, don’t forget to subscribe so you are the first to get notified when our next episode is live and ready for your ears. ------------------------- Meet your host. Lauren Goldstein is founder and CEO of the award-winning and globally-recognized business consulting firm, Golden Key Partnership. Her clients lovingly call her “The Biz Doctor” (which also happens to be the way this podcast got its name). Her superpower is helping 7-figure service-based entrepreneurs uncover what is keeping them stuck in the trenches of their business, so that they can have more freedom, profitability, impact, success, happier teams, and can breathe a much needed sigh of relief. She’s been featured in Thrive Global, Huff Post, Authority Magazine and is a trusted expert to fortune 500 companies like Apple, Nike, and AT&T, among others. For more from Lauren, and to learn more about her signature diagnostic framework or how she helps business owners get out from under her business visit her website https://www.GoldenKeyPartnership.com You can also connect with her on instagram (www.instagram.com/itslaurengoldstein) or LinkedIn (www.linkedin.com/in/laurenegoldstein) The Biz Doctor is produced by Story Studio Network. www.storystudionetwork.com/