The 7% Myth Busted: What Words, Tone, and Facial Expressions Convey

12 Jun 2025 • 5 min • EN
5 min
00:00
05:08
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Debunking the 7% Communication Myth In this episode, we debunk the widely spread myth that only 7% of communication is through words, while the remaining 93% is through tone and facial expressions. The host explains the origins of this misconception from Albert Mehrabian's research on emotional communication. The video clarifies that the 7% figure pertains to how we interpret emotions, not overall communication. Words remain crucial, comprising the majority of communication, while tone and expressions add depth and emotional context. Listeners are encouraged to challenge and help stop the propagation of this myth. 00:00 Debunking the 7% Communication Myth 00:52 Origins of the Myth: Albert Mehrabian's Study 01:43 Understanding Emotional Intent in Communication 02:21 The Role of Words, Tone, and Facial Expressions 03:29 Clarifying the Misconception 04:14 Final Thoughts: The Importance of Words Go to presentinfluence.com to take the Speaker StrengthsFinder Quiz and discover your greatest strengths as a speaker as well as where to focus for growth. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence Thanks for listening, and please give the show a 5* review if you enjoyed it.

From "Present Influence: The Professional Speaking Show"

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