Susan Baier: What Clients Want From Agencies

14 Nov 2024 • 62 min • EN
62 min
00:00
01:02:32
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#139 Susan Baier runs the show at Audience Audit, Inc. – a marketing firm helping small to mid-size advertising agencies stand out.    Earlier this year Audience Audit and the Agency Management Institute conducted and presented findings from The Agency Edge research series. This is the 10th year they have been running this study.    This custom research is designed to help marketing agencies better understand their clients, their prospects, and even their employees.   In this podcast, we go deep into the research findings.    If you’re in the ad game you need to have a listen.    Connect with Susan: Fun With Research, or on LinkedIn, or at Audience Audit.    Want to take a look at the years of research go here: https://agencymanagementinstitute.com/agency-tools/agency-edge-research-series/   Connect with Pat at: pmcgovern@ascedia.com  If you like this pod, please take a minute and leave a review.  Your reviews are the green energy that powers this supertanker!  Thanks, for doing it – you’re the best!  

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