Strategies for Business Owners to Leverage Podcast Guest Appearances with Julie Fry

Importance of podcasting for business ownersEnhancing visibility and credibility through podcast appearancesNetworking opportunities provided by podcastingRole of podcast guest booking agencies in facilitating appearancesContent repurposing strategies for maximizing podcast impactOvercoming imposter syndrome in podcastingEngaging team members in podcasting for brand representationProcess of working with a podcast guest booking agencyPersonal anecdotes and experiences related to travel and confidenceResources for preparing to be an effective podcast guest   Episode resources:Summit Virtual CFO by Anders website: https://www.summitcpa.net/Love our content? Sign up for our newsletter: https://www.summitcpa.net/summit-newsletterDigital Dollars and Cents: A Virtual CFO’s Playbook to help Digital Companies Create a Financial Roadmap to Success, is now an audio book! Download it here: https://vcfo.summitcpa.net/ddcConnect with Julie here: https://www.linkedin.com/in/fryjulie/Check out Your Expert Guest here: https://yourexpertguest.com/     Timestamps: Introduction to the Episode (00:00:00) Overview of the Creative Agency Success Show and its purpose for agency owners.   Guest Introduction (00:00:15) Jamie introduces Julie Fry and shares his experience of missing part of the interview.   Interview Context (00:00:45) Hannah reflects on the fun interview with Julie and her background.   Podcasting as a Meta Topic (00:01:29) Discussion about the episode being focused on podcasting and its benefits.   Hannah's Passion for Podcasting (00:02:03) Hannah expresses her excitement about podcasting and its advantages for business owners.   Julie's Background (00:03:02) Julie shares her journey and the founding of her podcast guest booking agency.   Genesis of Julie's Business (00:04:51) Julie explains how her business idea emerged during the early COVID-19 pandemic.   Benefits of Podcast Guesting (00:06:57) Discussion on how podcast guesting can enhance visibility and referrals for service providers.   Content Repurposing Importance (00:09:19) Julie highlights the value of repurposing podcast content for marketing.   Overcoming Stage Fright (00:12:04) Advice for individuals feeling anxious about speaking on podcasts.   Mindset Shift for Podcasters (00:12:18) Julie encourages focusing on the value of sharing knowledge during podcast interviews.   Building Confidence Through Affirmations (00:14:16) Discussion on using testimonials to boost confidence before podcasting.   Team Involvement in Podcasting (00:15:28) Exploration of how organizations can involve team members in podcasting efforts.   Developing Personal Brands (00:18:43) Discussion on the benefits of employees building personal brands through podcasting.   Client Engagement Process (00:19:41) Julie outlines the typical engagement process with her clients for podcast guesting.   Podcast Guesting Benefits (00:22:14) Discussion on how delegating tasks can save time and increase efficiency for business owners.   Favorite Vacation Stories (00:23:01) Julie shares her favorite vacation experiences, highlighting confidence gained from solo travel and family trips.   Connecting with Julie (00:25:31) Julie provides information on how listeners can connect with her and access helpful resources for podcast guesting.