Storytelling That Sells: How to Build a Product Everyone Wants to Share - with Selim Benayat, Bento

Send us a text In this episode of Things Have Changed Podcast, we sit down with Sélim Benayat, co-founder of Bento and now Director of Product at Linktree, to explore the shifting landscape of the creator economy and how Bento is helping creators showcase their work in a whole new way. Sélim shares the story behind Bento’s creation, their journey through Sequoia’s Arc program, and how they scaled their vision into a platform now empowering creators worldwide to curate their digital identities effortlessly. Creators, from engineers and designers to artists, have always had a hard time trying to visually showcase their work when it"s scattered across different platforms. Sélim and his co-founder, Mugeeb recognized this problem and built Bento, a slick and visually stunning platform that lets you pull in all your creative projects into one central hub, making it easier to keep your work & portfolio organized and presentable. Tune in as we dive deep into Bento’s acquisition by Linktree, the lessons learned from building a startup, and where Sélim sees the future of the creator economy headed.  If you"re a creator, entrepreneur, or just curious about the evolving digital space, this episode is packed with insights you won’t want to miss! Be sure to subscribe to Things Have Changed Podcast and share this episode with fellow creators and visionaries. Support the show Things Have Changed