Stole an Idea, Built It in 12 Hours, Sold for $15K in 8 Days (Exact Playbook)

Join me as I chat with Josh Pigford, who took an idea from Idea Browser, built a tool called NameSnag for finding expired domains, and sold it for $15,000 within eight days. The conversation explores Josh's rapid development process, including how he leveraged AI tools like Claude for naming and coding, created branding, and used Twitter to build momentum and find customers. Josh emphasizes the importance of shipping quickly rather than aiming for perfection. Timestamps: 00:00 - Intro 01:26 - NameSnag Backstory 04:44 - Explanation of domain acquisition strategy 13:29 - Branding NameSnag 19:12 - Building Hype through Building in Public 29:28 - Biggest Takeaways from Josh's story 30:58 - What Josh would have done differently 33:17 - Q&A about selling side projects Key Points: • Josh saw a viral tweet about an AI tool for finding expired domains and decided to build it • He publicly committed to building the project on Twitter, which created accountability • He named the product "NameSnag" and secured both .com and .ai domains • Josh documented his entire build process on Twitter, generating interest and early customers • He sold the project for $15,000 just 8 days after starting it The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JOSH ON SOCIAL X/Twitter: https://x.com/Shpigford Personal Website: https://joshpigford.com