Staying True to Yourself and Your Vision with Tiffany Masterson, the Founder of Drunk Elephant

This week, I sat down with Tiffany Masterson, the founder of the skincare company Drunk Elephant, on the SUPERWOMEN podcast to talk about the importance of staying committed to your purpose while growing your business.  Before she started the company, Tiffany recognized in herself a deep passion for using her creativity to help others. She’d been asked for skincare recommendations by her friends, and began to look into common ingredients found in skincare products. Her research journey led her to realize how many of the ingredients were unnecessary and could lead to issues like inflammation. In 2013, she launched Drunk Elephant with a focus on clean and simple formulas. The business, which she founded as a stay-at-home mom, became one of the leading and fastest-growing brands in the clean beauty movement. It was acquired by Shiseido for $845 million, in 2019. In this episode, Tiffany takes us through her journey and shares insightful tips on how to use doubt and fear as motivation, who to bring onto your team, and when to ask for help. Thank you for listening! Don’t forget to order my book, “Fearless: The New Rules for Unlocking Creativity, Courage, and Success.” Follow SUPERWOMEN (@rmsuperwomen) and Drunk Elephant (@drunkelephant) on Instagram. Support this podcast: https://bit.ly/rmsuperwomen