Matthew Gibson of Syngrafii on The Startup Talk Podcast

The Startup Coach is joined by Matthew Gibson cofounder of Syngrafii.  Discussing founding a company with Canadian legend Margaret Atwood and going from an idea of being able to do remote book signings to being the leader in esignature technologies with  over 45 granted and pending patent applications. Check out Syngrafii at https://syngrafii.com/ Other Great Podcasts: Who Are These Investors Who Are These Startups Open Your Energy Guided Meditation Join us monthly for Startup Investor Drinks Register for Startup and Entrepreneur Events here TorontoStarts Entrepreneur and Startup Community Angel Investor List Venture Capital List Join us on Reddit TorontoStarts YouTube Channel Starting A Business in Ontario: A Resources Guide For Entrepreneurs, Startups, and Scaleups Startup Pricing Strategies The Startup List Monthly Entrepreneur & Startup Investor Speed Dating Join us for Startup Pitch Battle  Full Automated Transcript below Matthew Gibson of Syngrafii on The Startup Talk Podcast Announcer: Direct from the six world renowned Canada’s largest city with Canada’s biggest thinkers, visionaries, and hustlers. This is startup talk, featuring the founders, funders, innovators, and community leaders. Who’ve led Canada’s startup ecosystem right here in Toronto. You’ll hear the challenges, the failures, the successes, Toronto startup podcast gives you the full story direct from the entrepreneur. And influencers who’ve made a difference. Now, the host of startup talk, the founder of Toronto starts this startup coach  Equviesto: Equivesto is a Canadian equity crowdfunding portal and growing community of over 3000 members. We are currently raising capital to grow our reach and help even more investors and founders. If you’re interested in becoming a co-owner of Equivesto starting at only $500. Visit echo vesto.com for The Startup Coach: more deals. Welcome back to startup talk. I’m the startup coach, founder of Toronto starts one of the largest startup communities in Canada. And with me today is Matthew Gibson. Co-founder of Syngrafii . Welcome Matthew Matthew Gibson: pleasure to be here.  The Startup Coach: Great to have you. It’s been great reminiscing about tech offline before we got this started, but let’s get into it. Tell us about  Matthew Gibson: Syngrafii. Um, Roughly 13, 14 years ago. Uh, and we can best described as a 13 year old startup that is now scaling up, but we’re, we’re a company that is sort of a couple of shifts, but if you want to describe it as a sort of one statement, we’re in an advanced signature company that deals with both the digital channel and e-signatures and pioneering video signing. Uh, but we also have a hardware component to our businesses is really where we started and learned all of our expertise as it relates to digital solutions.  The Startup Coach: So I noticed you co-founded sinned graphy with the renowned author, Margaret Atwood. How did that come about? And what was the vision for seeing graphy when you started in 2003,  Matthew Gibson: 2003 was actually called, you know, touch it, which was, uh, at that time a vision Margaret had that was spurned off spurred on by actually a FedEx driver showing up at her. And handing her at that time. If you think back that long ago, a pad where she was expected to sign her initials and her name onto it, to acknowledge digital receipt of a package that was being delivered. And in her forward-looking mind, she thought maybe I could use this technology to sign books somewhere else in the world. Why was that important to her? She wanted to find a carbon friendly way. To sort of reach out to her readers in markets that some publishing industry wouldn’t otherwise sell. And she saw this as a sort of a leveling of the playing field for all authors to interact with their, their readers and deliver something of value, which was assigned copy of their book. And that’s where the big picture of where this.