SSO: 054 - A conversation with Dave Hurt, Co-Founder & Head of Product at Verb Data.

13 Oct 2021 • 20 min • EN
20 min
00:00
20:04
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Dave Hurt is co-founder and head of product at Verb Data. He began his career working in customer success at SaaS startups and stepped into product management as a way to help his customers get the features they needed for success. He caught the entrepreneurial bug and started a software development and design agency which eventually sold to a customer - where his team worked for a few years.   Dave and his long-time business partner, Oleg, started Verb at the end of 2019 as a way to help SaaS companies build better dashboards for the end-users. In this episode: 1. Dave shares his experience working with building dashboards & KPI"s at various startups and agencies which led him and his partner to build dashboards inside customer products that would be easier to scale and maintain. 2. Using a product-led, self-service growth model, Verb Data has about 20 customers in their first cohort.  Mostly B2B (eCommerce SaaS and RFP/documentation software) are main targets inside B2B space. Dave talks about the onboarding process and how they have started a white glove service which allows them to stay close with these initial customers to establish an onboarding process.  Eventually will move to a more strategic self-service model. 3. Dave shares his lesssons learns - stay close to your customer and do not be embarrassed to share early products with customers.  Also, Dave feels the founder should perform all fucntions (sales, marketing, etc) - experience all roles before you hire someone for that role.  Although it"s uncomfortable, it"s a valuable process. You can reach Dave by email or Twitter. ...Dave shares the market trends he"s seeing, what"s next for Verb Data and much more!  

From "Scaling SaaS Operations"

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