SSO: 053 - A conversation with Amit Mathradas, President & COO of Avalara.

Amit is President and COO of Avalara, where he oversees sales, marketing, business development, customer experience, and professional services.    Throughout his career,  Amit has focused on supporting businesses grow and thrive in the global economy through the use of tools and solutions.    Prior to Avalara, Amit was general manager and head of the small and medium business segment for North America at PayPal.    He also served in senior leadership roles at Web.com and Dell, focusing on partnerships and go-to-market strategies.      In this episode:    1. Amit shares his journey which started at Dell and how that paved the way for his experience in SaaS.  Avalara helps merchants and partners navigate the sales  tax & compliance complexities.    2. We talk about scaling -- people/teams, leveraging technology and product.  Amit suggests determining what is it you are trying to solve.  Then you can determine how to leverage technology to increase input and when to introduce tools and build the balance between people and technology.       3. Amit shares more lessons learned for a new founder  -- not staying static and planning for change.  Really spend time around your differentiation in the market  and how you bring that to light. Don"t be afraid to constantly reinvent yourself. ..Amit talks about market trends, what"s next for Avalara and so much more! Learn more about Avalara here or connect with Amit on LinkedIn.