SPM #559: From Home Cooks to Restaurant Owners: A Pizza Journey w/ Lynn's Chicago Pizza

For more go to www.smartpizzamarketing.com Summary Lynn and Brandon share their inspiring journey from making pizza at home to launching their own restaurant in Chicago. They discuss the challenges they faced, the importance of community support, and the strategies they employed to build their brand and engage with customers. Their story highlights the resilience and adaptability required in the food industry, as well as the significance of staying true to one's roots and vision. Chapters 00:00 From Home Cooking to Business Venture 05:50 Overcoming Challenges and Securing a Lease 11:58 Building a Community and Brand Identity 20:19 Deep Dish Pizza: A Chicago Tradition 27:24 Marketing Strategies and Community Engagement