SPM #508: More Content = More Customers: Marketing Review w/The Pizza Place on Noriega

In this conversation, Cindy Hayward, owner of a pizzeria, discusses various aspects of running a restaurant business and marketing strategies.  They discuss strategies for increasing engagement with stories, maximizing reach and consistency, utilizing email and text marketing, and the concept of overposting. Bruce also creates an action plan for Cindy to follow and suggests a follow-up in 30 days. Chapters 00:00 Introduction and Overview 05:20 Background and Business Overview 09:07 Challenges and Growth Strategies 11:26 Marketing Strategies: Instagram and Social Media 15:19 Email and Text Marketing 20:28 Optimizing Instagram Posts and Reels 24:08 Frequency of Posting on Instagram 26:00 Using TikTok for Marketing 28:31 Website and Social Media Integration 35:35 Summary and Action Plan MY OTHER SOCIALS: 🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -      🌍  My website / blog - https://www.smartpizzamarketing.com 🐦  Twitter - https://twitter.com/spmpod 📸  Instagram - https://instagram.com/smartpizzamarketing 📱  TikTok - https://www.tiktok.com/@smartpizzamarketing 👨‍💻  Linkedin - https://www.linkedin.com/in/smartpizzamarketing 🎥  Facebook - https://www.facebook.com/smartpizzamarketing   Learn from us:  https://www.smartpizzamarketing.com/mastermind Work with us: https://www.smartpizzamarketing.com/zip   Gear Used for this: Cannon g7x: https://amzn.to/2TaMJql Cannon Rebel t6ii:  https://amzn.to/31r2yhg At2020 microphone: https://amzn.to/3jhh1lM Ring Light: https://amzn.to/34eMPUr Scarlett mixer: https://amzn.to/3m1fNNx   Contact Us:  P.O. Box 82  Swampscott MA 01907 --- Send in a voice message: https://podcasters.spotify.com/pod/show/spmpod/message