Shooting the Shit About External Publicity, Publishing in the age of Kickstarter, and the alleged gambling problem

06 Oct 2025 • 46 min • EN
46 min
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46:05
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They’re back! Carly and CeCe are talking about all things publishing — the chaos, the business, and the fun. This week they dive into:When (and why) to hire a publicistWhat it really takes to make it as an agentHow Ali Hazelwood & Adriana Herrera raised $1M on Kickstarter Lauren Martin’s viral Porsche essay and women owning their power Why publishing is gambling — and why that’s not news Plus, the latest newsletter gems on character building, critique, and passion projects. Mentioned: The Walrus, Words of Women, PRH Publicity Q&A, Kickstarter Note: Cece Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com It’s Beta Reader Match Up time again where you can be matched up with those writing in a similar genre and/or time zone, so they can critique your work as you critique theirs. For more information and to register, go to: https://www.biancamarais.com/beta-reader-match- up.html Sign up for CeCe’s Fall Course: Writing Tension Creating Tension, Conflict and Stakes in a Story Our Sponsors: * Check out Aeropress and use my code TSNOTYAW for a great deal: https://aeropress.com * Check out Quince: https://quince.com/tsnotyaw * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com Advertising Inquiries: https://redcircle.com/brands

From "The Shit No One Tells You About Writing"

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