Selling Beyond the Ick Factor | Dr. Cindy McGovern

10 Jun 2025 • 49 min • EN
49 min
00:00
49:58
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Send us a text Every job is a sales job, and every interaction is a sales interaction. Learning to understand needs, help people, find solutions collaboratively, and remove the "ick factor" from the sales process transforms how we approach all our business relationships. • Sales begins with selling yourself authentically and consistently • Your body language constitutes 80% of communication, even in virtual settings • The true bottlenecks often occur after the sale—in service, follow-up, and billing • Many companies create "transactionships" instead of relationships with customers • Customers need to feel seen, felt, and heard throughout their experience • Getting employees involved in sales requires showing how it benefits them personally • Effective retention begins at the first interaction, not after the transaction • Ask for referrals, reviews, and repeat business instead of hoping they"ll happen Check out Dr. Cindy McGovern"s books "Every Job is a Sales Job" and "Sell Yourself" at drcindy@drcindy.com or follow her at 1ST Lady of Sales on all platforms. #ORANGELEAFACADEMY#SMALLBUSINESSSAFARI#BOURBON#SELLING https://drcindy.com/orange-leaf-academy/ From the Zoo to Wild is a book for entrepreneurs passionate about home services, looking to move away from corporate jobs. Chris Lalomia, a former executive, shares his path, discoveries, and tools to succeed as a small business owner in home improvement retail. The book provides the mindset, habits, leadership style, and customer-oriented processes necessary to succeed as a small business owner in home services.

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