Scaling Without Sacrifice: Karina Ripps’ Freedom-First Strategy

Have you ever wondered what it really takes to turn your passion into a business that feels aligned, profitable, and true to who you are?  So many health and fitness professionals get stuck in the same cycle of one on one work, stretched thin, and unsure how to stand out in a crowded industry. The overwhelm builds quickly, from battling imposter syndrome to trying to create offers that actually sell and still feel like you. In today’s episode, Karina Ripps joins me to talk about what it really looks like to break that cycle.  Karina left a secure six figure corporate career to build a multi six figure run coaching business on her own terms.  We dig into the mindset shifts, the strategic pivots, and the moment she stopped trying to fit in and started building in a way that felt powerful and personal. If you have ever questioned whether you are allowed to do things your way, this conversation will remind you that you absolutely are.  You will walk away with practical insights, honest stories, and a new level of clarity about carving your own path to success. -------------- DISCLAIMER: This podcast is sponsored by AskYvi.com. Some links are affiliate links which means if you buy something we'll receive a small commission. -------------- 🌟 Meet Karina Ripps Website: https://msha.ke/rippsontherun Instagram: https://www.instagram.com/ripps_ontherun/ LinkedIn: https://www.linkedin.com/in/karinaripps/ -------------- 🌟Connect with Yvi https://instagram.com/askyvi https://www.facebook.com/AskYvi/ -------------- 🏆 Highlights 🏆 00:00 | Introduction 03:00 | The moment Karina Ripps walked away from a six figure corporate job 05:00 | How Karina Ripps scaled a run coaching business in a crowded industry 08:06 | The “Built to Breathe” model that helped Karina grow without burnout 12:40 | How Karina blends mindset and strategy for long term growth 17:34 | Creating content that reflects who you are instead of chasing formulas 20:57 | What to do when you feel out of ideas and overwhelmed by content creation 23:31 | The strategy Karina Ripps uses to plan high converting weekly content 29:41 | The multi tier offer strategy Karina Ripps uses to scale without a huge team -------------- powered by ecamm: https://askyvi.tips/ecamm and Transistor.fm :  https://askyvi.tips/transistorfm -------------- Subscribe on YouTube: https://www.youtube.com/@SheIsALeader Subscribe to Podcast: https://askyvi.tips/podcast Apply to be a guest: https://askyvi.tips/pod-SIAL Proud member of the podmatch network