Scaling Up Sustainably: The Cheekbone Beauty Story

In this episode, Shelagh Cummins dives deep with Jen Harper, the inspiring founder of Cheekbone Beauty. Jen shares her extraordinary journey from working in the seafood industry to creating a beauty brand that stands out for its commitment to sustainability, representation, and social impact. She opens up about the personal challenges she faced, the pivotal role of education, and how community support shaped her path. This conversation is packed with insights on the influence of Indigenous culture in business, the importance of transparency in the beauty industry, and what it really takes to grow a purpose-driven brand. Jen also reveals the strategies behind Cheekbone Beauty’s growth, the challenges of investment and scaling, and her exciting vision for the brand"s future. Top Takeaways:Cheekbone Beauty: More than makeup – it"s a movement for sustainability and social impact.Jen Harper’s Journey: It all started with a dream about Indigenous youth, fueling a mission to empower.Education as Empowerment: Why education is at the core of representation and success.Turning Struggles into Strength: How personal battles became a driving force for Jen"s entrepreneurial journey.Business with Heart: Indigenous culture shapes Cheekbone"s values and business ethics.Facing Industry Challenges: Tackling sustainability in the beauty world – one product at a time.Investment Insights: The reality of scaling a business and why strategic investment matters.The Power of Transparency: Building consumer trust through an open supply chain.Retail Adaptation: What it really takes to partner with retailers and meet consumer needs.What"s Next: Cheekbone Beauty"s ambitious plans for U.S. market expansion. Learn more about Jenn Harper and Cheekbone Beauty: www.cheekbonebeauty.com https://www.instagram.com/cheekbonebeauty/?hl=en https://www.facebook.com/cheekbonebeauty/ https://twitter.com/cheekbonebeauty https://ca.linkedin.com/company/cheekbone-beauty https://www.youtube.com/channel/UCS-JpqTI-QdLv1vtCotPArQ https://www.tiktok.com/@cheekbonebeauty Links:‌ ‌ To work with me and make your next power move, visit: https://theroadtoseven.com