SaaStr 776: How to Successfully Bring AI Products to Market at Scale with GitHub’s CRO Elizabeth Pemmerl

SaaStr 776: How to Successfully Bring AI Products to Market at Scale with GitHub’s CRO Elizabeth Pemmerl Join Elizabeth Pemmerl, Chief Revenue Officer at GitHub, as she shares an in-depth look at GitHub's journey with CoPilot and its growth from an internal tool to a widely adopted AI product. With nearly a decade of experience at GitHub, Elizabeth discusses the importance of customer feedback, iterative development, and scalable strategies for product and team growth. Learn about the challenges, successes, and key strategies employed at GitHub to reach tens of thousands of organizations and millions of users leveraging AI solutions. -------------------------------------------------------------------------------------------- SaaStr hosts the largest SaaS community events on the planet. Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code NOVEMBER20 for an extra discount on our very best pricing. --------------------------------------------------------------------------------------------  This episode is sponsored by: mmhmm.app Build client relationships faster with mmhmm, the app that helps you impress prospects in every meeting. Create and send recordings that help them get to know you. Try it free on Mac and Windows at mmhmm.app. That's M-M-H-M-M dot app --------------------------------------------------------------------------------------------