S9E3: Julianna Lamb and Reed McGinley-Stempel are Unlocking Secure Authentication for Businesses of all Sizes with Stytch

We are back again this week with another episode of The Room Podcast! This week we are joined by Julianna and Reed, the co-founders of Stych. TTopics in this episode include; the need for transparency and enabling conversations for potential M&A deals in the startup environment, the need for a more user-friendly and secure authentication method, and advice for other up-and-coming founders in the enterprise SaaS space. For The Room Podcast in your inbox every week, subscribe to our newsletter. Check out our guide to podcasting here!  5:00 - Where did Julianna and Reed grow up and how did that shape their view of the world? 7:27 - Did Juliana ever think that becoming a founder would be something she pursued?  9:47 - How did Reed relate to being a founder when growing up and what was his path from undergrad to becoming a founder? 12:32 - How did Julianna and Reed meet at Plaid? 17:38 - What was the “aha moment” that sparked the start of Stych? 22:05 - Who are the core buyers of Stych and what is the Go-To-Market strategy for Stych? 24:39 - What advice would Julianna and Reed give to new founders in the enterprise SaaS space? 27:39 - What advice do Julianna and Reed have for deciding if someone is a good partner? 32:10 - Who was the first person who said yes to investing in Stytch? 33:27 - What was a moment when things did not go as planned? 35:25 - What are some learnings from being the buyer persona for another startup that is looking to sell to another startup? 38:17 -  What was/is the most successful growth channel? And how have Julianna and Reed thought about outbound versus inbound marketing as a result?  40:25 - What's kind of next for Julianna and Reed personally? 42:44 - Who is a woman in your life that has had a profound impact on you and your career?  WX Productions