Redefining Tattoo Care with Natural Solutions | Erin Murray of Mad Rabbit

Join Pathmonk Presents as we dive into Mad Rabbit with Erin Murray, Chief Brand Officer. Mad Rabbit redefines tattoo care with natural, breathable products for consumers, artists, and distributors. Erin shares how Meta, TikTok, and retail partnerships like Walmart drive customer acquisition, with 25% of revenue from digital channels. Learn about enhancing website UX for better conversions, the power of video and before-and-after content, and staying nimble in a growing industry. Discover tips for engaging customers and building loyalty in the evolving tattoo care market!