Redefining Food Systems: Mark Soetman on Sustainable Innovation & Crustalicious Impact

Welcome back to The Business of Aquaculture, where we explore the intersection of purpose, profitability, and planet. In this powerful episode, I’m joined by visionary entrepreneur Mark Soetman, a leading force in food innovation and sustainability. As the founder of Crustalicious, Mark transforms bycatch into premium crab meat while advancing cutting-edge solutions like Radio Magnetic Freezing and seaweed biorefining. But Crustalicious is more than a business—it’s a mission to reshape the future of our food systems. In this episode we explore:The turning point that made Crustalicious a scalable business.Why this brand stands out in a crowded startup ecosystem.How sustainability and storytelling create long-term value. If you"re a purpose-driven leader, data-minded entrepreneur, or innovator in the blue economy, this conversation is your blueprint for aligning vision with action. Support the show