Q&A: Top Wellness Fads We Quit, Business Advice That Keeps Us Sane and What We’ve Learned About Marketing & Driving Growth with Yasmin Nouri and Kaya Purohit, Co-Founders of Beeya

15 Sep 2025 • 52 min • EN
52 min
00:00
52:30
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In this week’s episode, we’re doing a solo episode. I’ve invited my co-founder at beeya wellness and sister-in-law, Kaya Purohit, to join me for a candid conversation where we dive into the top questions from our community. From wellness routines to business strategy, we’re getting real on how we actually live, work, and build behind the scenes. We get into things like:  * The wellness fads we tried (and why they left us drained) * The daily rituals that keep us grounded while running a fast-paced startup * The best business advice we’ve ever received—and how it keeps us sane * The marketing lesson that completely changed the way we grow beeya * The messy truth of building a brand, from product development headaches to customer wins We’re keeping it honest, a little messy, and hopefully super helpful - we hope you enjoy this one!  This episode is brought to you by beeya:  * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances.  * Get $10 off your order by using promo code BEHINDHEREMPIRE10 Follow Yasmin:  * Instagram: https://www.instagram.com/yasminknouri/ * Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Follow Kaya:  * Instagram: https://www.instagram.com/kayapurohit/ Follow Beeya: * Instagram: https://www.instagram.com/beeyawellness/ * Website: https://beeyawellness.com/ Hosted on Acast. See acast.com/privacy for more information.

From "Behind Her Empire"

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