Positioning Strategy: How to Ensure Your Message Connects

28 Aug 2025 • 43 min • EN
43 min
00:00
43:09
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Have you ever launched a marketing campaign only to hear crickets? Or struggled to explain what makes your company different—despite having a great product or service? A well-researched positioning strategy aligns your messaging with what your audience actually cares about, while carving out a clear space in their minds that sets you apart from the competition. To  learn a five-part framework for developing a winning positioning strategy, I interview Jackie Hermes. Guest: Jackie Hermes | Show Notes: socialmediaexaminer.com/681 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

From "Social Media Marketing Podcast"

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