175. Planning and Measuring Your Book Marketing with Susan Neal

03 Oct 2025 • 21 min • EN
21 min
00:00
21:57
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How can you best plan and measure your book marketing efforts? That’s what we’re answering today with my guest Susan Neal. Susan is the author of eight books including her recent release, How to Sell 1000 Books a Month. She’s also CEO of Christian Indie Publishing Association (CIPA), which offers a slew of resources to help you when you first start writing your book all the way through publishing and marketing. We talk about how to balance marketing with writing, how to create a monthly marketing plan that matches your personality, and how to measure the success of podcast guesting to market your books. Susan’s book Christian Indie Publishing Association 🎧 LISTENERS TO READERS (private podcast) 📥 CREATE YOUR PRIVATE PODCAST READER MAGNET: Private Podcast Toolkit (special listeners" price!) 💛 FAVE PODCASTING RESOURCES: ☑️ START YOUR AUTHOR PODCAST CHECKLIST 🎙️ Microphone 🎧 Hosting (Buzzsprout) 📥 Private Podcast Hosting (Hello Audio) 🖥️ Recording/Editing (Descript) 📣 PodMatch (connecting hosts and guests) LET"S CONNECT: IG/Threads Linkedin Note: affiliate links may be included. I only share products I use that you will love! - Kim

From "Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform"

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