[Part 2] How do Great Entrepreneurs Choose a Capital Provider - Maybe Not the Way You Think by Mike Smerklo

02 Dec 2025 • 5 min • EN
5 min
00:00
05:49
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Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1889: Mike Smerklo highlights the often-overlooked reality that choosing a capital provider is less about the money and more about the long-term relationship. He urges entrepreneurs to dig deep into who they'll actually be working with, how helpful they'll be when things go sideways, and what value they truly bring beyond the check, because that "partner" could be around far longer than you expect. Read along with the original article(s) here: https://www.mikesmerklo.com/how-do-great-entrepreneurs-choose-a-capital-provider-maybe-not-the-way-you-think/ Quotes to ponder: "Valuation is a single point-in-time measure but WHO you choose to take money from and HOW they will help will make that company even better." "You need to assess if the 'partner' you are talking to has enough clout to get something done within the firm."  

From "Optimal Work Daily - Career, Productivity and Entrepreneurship"

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