Our 12 Most Influential Business Essays with Packy McCormick

We’re very excited for this one. Part of our mission with Making Media is to highlight great content across the internet. Today, we’re starting with business essays and to bring some wisdom to the conversation, we enlisted one of our favorite writers, Packy McCormick. Hear us break down our most influential business essays, read them through the links in the shownotes, and let us know what you think on Twitter or hello@joincolossus.com. Enjoy!   For the full show notes, transcript, and links to the best content to learn more, check out the episode page here.    -----   Scribe is the presenting sponsor of this episode of Making Media and the magic behind the Colossus transcripts. One of the best decisions we made at Colossus was transcribing all of our audio into a searchable transcript library. We had been using another provider up until the summer of 2022 but we were constantly having issues with accuracy if our audio was just the slightest bit impaired. Whether it's training sessions, internal Q&As, or for media purposes, the value of transcripts is huge. And we are not alone. Scribe is the transcription service that powers all of S&P Global - like CapIQ - and the client list includes our friends at Tegus. Go to joincolossus.com/scribe to unlock 150 minutes of free transcription and test their capabilities.   -----   Making Media is a property of Colossus, LLC. For more episodes of Making Media, visit joincolossus.com/episodes.   Stay up to date on all our podcasts by signing up to Colossus Weekly, our quick dive every Sunday highlighting the top business and investing concepts from our podcasts and the best of what we read that week. Sign up here.   Follow us on Twitter: @ReustleMatt | @domcooke | @JoinColossus    Show Notes (00:02:59) - [First question] - The Not Boring back story and what he learned from his time at Breather (00:05:06) - Aggregation Theory by Ben Thompson (00:09:42) - The Bus Ticket Theory of Genius by Paul Graham (00:13:45) - Letter to a friend who may start a new investment platform by Graham Duncan (00:17:05) - Positional Scarcity by Alex Danco (00:22:23] - The Three Sides of Risk by Morgan Housel (00:26:56) - Salary Negotiation by Patrick McKenzie (00:31:47) - Sam Hinkie’s resignation letter (00:37:10) - Increasing Returns and the New World of Business by W. Brian Arthur (00:41:54) - 10 Tips on Writing by David Ogilvy (00:44:46) - The next big thing will start out looking like a toy by Chris Dixon (00:49:08) - The Tail End by Tim Urban (00:53:41) - 1,000 True Fans by Kevin Kelly (00:59:07) - Honorable mention: The Great Online Game by Packy McCormick (01:03:26) - Honorable mention: Excel Never Dies by Packy McCormick  (01:05:58) - Packy’s closing thoughts and why he thinks people should read more Sci-Fi (01:08:37) - Honorable mention: Snow Crash by Neal Stephenson