
Brian Piper is an author, speaker, and consultant. In this episode, returning guest Brian talks about his recent shift into full time consulting, blending his background of content optimization, marketing, and strategy with the opportunities of AI. We dive deep into building communities and how to be audience-centric, while leveraging AI responsibly to deepen connections. Brian Piper is an author, award-winning international keynote speaker, and consultant. Brian has been optimizing digital content since 1996. He has created online training programs for dozens of companies, including Xerox, L3Harris, IBM, and Volvo, and has spoken at hundreds of conferences and events. Brian has spent the last eight years focusing on data analytics, digital marketing, and content strategy. Since 2021, he has been diving into AI, web3, community building, and the metaverse. Brian wrote Epic Content Marketing for Higher Education and co-authored the second edition of Epic Content Marketing with Joe Pulizzi. He is a contributing author and co-editor of The Most Amazing Marketing Book Ever with Mark Schaefer and a contributing author of The Content Entrepreneur with Joe Pulizzi. Brian was named one of the top higher education marketers to follow in 2023 and 2024. Brian is the host of the AI for U podcast, which focuses on practical AI implementation and use cases in higher education institutions. He is chair of the Marcom AI Committee and a member of the AI Council at the University of Rochester. When he’s not creating data visualizations, he teaches wingsuit skydiving and spends time with his wife and six children. AI for U - Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/ai-for-u/id1761664650?i=1000664646814 To learn more, visit: linkedin.com/in/jason-Shupp-18b4619b Listen to more episodes on Mission Matters: https://missionmatters.com/author/Jason-Shupp/
From "From There to Here"
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