Novelist Spotlight #188: Book publicists Gretchen Koss and Meg Walker of Tandem Literary

In the spotlight are book publicists and Tandem Literary business partners Gretchen Koss and Meg Walker, who have more than 40 years of combined experienced in the business. They have represented authors ranging from Elmore Leonard and Terry McMillan to Suze Orman, Mary Karr and Lance Armstrong.    We discuss:     >> What book publicists do  >> How to choose the right publicist  >> What they are expected to deliver to their clients  >> When a publicist should be hired  >> What book publicists expect of their clients  >> The costs involved  >> Which genres are hottest  >> Etc.    Learn more about Tandem Literary here: https://tandemliterary.com/    Novelist Spotlight is produced and hosted by Mike Consol. Check out his novels here: https://snip.ly/yz18no         Write to Mike Consol at novelistspotlight@gmail.com