News from the EDGE | Week of 11.11.2024

Literally, if you have to check your legalese, check the site you have on the package, Mattel! Top news of the week in digital marketing and AI. Matt Mullenweg gets trolled by a mock website based on his own website, trying to show departures from WPEngine. There’s a core algorithm update happening right now - watch your stats! What is the potential scenario of a Google break up, as it applies to the Google Ad section of their business? AI news and a really cool AI tool on this episode (can you visualize it?), along with a slew of posts from Barry Schwartz from Search Engine Roundtable. Also, make sure you check out the last Interview Series episode with the top brass from Third Door Media, which talks about the recent acquisition of Search Engine Land by Semrush. Great interview with some great insights from these gentlemen! News from the EDGE: [00:02:01] Automattic Confronts Irony with New Protest Site: WPEngineTracker.com [00:06:10] Google Launches November 2024 Core Algorithm Update [00:08:35] EDGE of the Web Title Sponsor: Site Strategics [00:09:52] How a Google Breakup Could Impact the PPC Industry   Captain Obvious [00:15:52] Proofread Your Packaging, Mattel! AI News: [00:19:31] Latest Google AIO Updates May Impact SEO   AI Tools: [00:22:22] Get Visuals From Your Text: napkin.ai [00:23:39] EDGE of the Web Sponsor: InLinks    Barry Blast from Search Engine Roundtable: [00:25:26] Google Ads Allows US Elections Ads Again Starting Nov 11 [00:26:39] HARO / Connectively Platform Closing Down December 9 [00:28:26] Google AI Overviews Testing Anchor Text-Based Hyperlinks Thanks to our sponsors! Site Strategics https://edgeofthewebradio.com/site Inlinks https://edgeofthewebradio.com/inlinks Follow Us: X: @ErinSparks X: @TheMann00 X: @EDGEWebRadio