Michelle Denogean on AI's Role in Transforming Travel and Marketing

I am excited to have Michelle Denogean is the author of the book "GrowUp! Take Your Startup to the Next Level," offer a comprehensive guide to navigating the challenges of scaling a startup.  She is the CMO of Mindtrip, a travel company. Michelle Denogean earned her MBA at Pepperdine University In this episode, Michelle Denogean, author of 'Grow Up', shares her extensive experience in startups and marketing, discussing the impact of AI on the travel industry, the importance of understanding one's superpowers as a founder, and strategies for growth in challenging markets. She emphasises the significance of reputation management, recognising leadership blind spots, and the potential of pivots as opportunities for startups. Michelle also reflects on her journey of writing her book while managing a full-time career and offers insights into effective leadership and growth strategies for entrepreneurs and much more! Timestamps 03:01 The Impact of AI on Travel and Marketing 07:43 Writing 'Grow Up': Insights and Unique Perspectives 10:29 The Role of Operators in Early-Stage Startups 13:11 Identifying Startup Superpowers and Core Competencies 18:11 Strategies for Growth in a Challenging Market 19:53 The Importance of Reputation Management for Startups 22:11 Winning Customers: The Role of Founders 24:01 Addressing Leadership Blind Spots 27:59 Recognizing When to Pivot 31:32 Overcoming the Fear of Failure 34:14 Transitioning from Startup to Growth Phase 35:41 The Book Writing Process and Lessons Learned Michelle’s Links  LDN– https://www.linkedin.com/in/michelledenogean/ Book - https://www.amazon.com/GrowUp-Take-Your-Startup-Level-ebook/dp/B0DG1GJRCB My Links  Podcast: https://lifeselfmastery.com/itunes Newsletter: https://partner-grow.beehiiv.com/subscribe YouTube:  youtube.com/lifeselfmastery Twitter: https://twitter.com/rohitmal LinkedIn: https://www.linkedin.com/in/rohit857/