MENA Series with Dorra Mahbouli: Building SME Banking in Africa with Rinse Jacobs, CEO of Zazu

In this episode, Dorra Mahbouli speaks with Rinse Jacobs, former Solaris executive and now CEO of Zazu, the rising B2B fintech reshaping SME banking in Africa. Zazu is building Africa’s first finance super-app, offering a unified platform that addresses the fragmented, outdated financial tools SMEs currently rely on. With over 44 million underbanked SMEs across the continent and a $5.1 trillion credit gap in emerging markets, Zazu positions itself as the go-to digital banking solution for SMEs—combining payments, finance management, and credit access in one place. Backed by VCs and built by FinTech veterans, Zazu is now expanding beyond South Africa into other African and MENA markets to support SME growth at scale. Find it here or reach out to Rinse on LinkedIn.