McDonald's vs Burger King: How One Campaign Hijacked Millions of Customers

21 Mar 2025 • 25 min • EN
25 min
00:00
25:07
No file found

Ever wondered how Burger King pulled off one of the slickest marketing stunts ever—racking up 1.5 MILLION app downloads in just ONE WEEK by targeting people standing INSIDE McDonald’s stores? _______________ Sign up to Wise Business banking: https://wise.com/uk/business/ Join Vanta and receive $1000 off: http://vanta.com/secretleaders

From "Secret Leaders with Dan Murray-Serter & Chris Donnelly"

Listen on your iPhone

Download our iOS app and listen to interviews anywhere. Enjoy all of the listener functions in one slick package. Why not give it a try?

App Store Logo
application screenshot

Popular categories