Maximizing Lead Generation for Local Businesses | Bryan Trilli from Optimized Marketing

In this episode of Pathmonk Presents, host Ernesto speaks with Bryan Trilli, founder of Optimized Marketing, a marketing agency specializing in franchise and dealer networks.  Bryan shares insights into how his team provides advanced tools like CRO and split testing at a fraction of the usual cost by spreading resources across networks. Discover how Optimized Marketing helps service businesses boost leads, improve funnels, and leverage AI tools to scale their efforts.  Bryan also discusses the importance of culture, leadership, and embracing AI to double output without increasing costs.