Mastering Influence: Robert Cialdini's Seven Principles for Speakers (part 1)

Mastering Influence: Dr. Cialdini's Seven Principles for Speakers (part 1) Summary This episode introduces Dr. Robert Cialdini's seven key principles of influence and persuasion, which are crucial for anyone looking to enhance their persuasive abilities, especially as public speakers. The principles covered include scarcity, authority, social proof, liking, reciprocity, consistency, and the added principle of unity. The episode specifically focuses on the principle of scarcity, its application, and how to use it effectively and ethically in public speaking scenarios. The host discusses practical examples and warns against the misuse of these principles, emphasising the importance of integrity in maintaining audience trust. Chapters 00:00 Introduction to Influence and Persuasion 01:30 Overview of Dr. Cialdini's Seven Principles 06:14 Deep Dive into Scarcity 09:03 Effective Use of Scarcity in Speaking 09:44 Maintaining Integrity with Scarcity 12:03 Practical Tips for Speakers 14:39 Conclusion and Next Steps Go to presentinfluence.com to take the Speaker StrengthsFinder Quiz and discover your greatest strengths as a speaker and where to focus for growth. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn Thanks for listening, and please give the show a 5* review if you enjoyed it.