Marketing Your Product by Steve Pavlina on Effective Product Promotion

18 Dec 2025 • 5 min • EN
5 min
00:00
05:14
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Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1905: Steve Pavlina emphasizes that marketing a product requires as much dedication as creating it, if not more. Drawing from personal experience and the Rule of 5 approach by Jack Canfield, he outlines how consistent, diversified, and strategic promotion builds long-term momentum, especially when starting without an audience. Read along with the original article(s) here: https://stevepavlina.com/blog/2013/07/marketing-your-product/ Quotes to ponder: "When you release a new product, plan to spend at least as much time promoting it as you did creating it." "Don't keep hammering your Facebook and Twitter followers and expecting a landslide. Branch out and get the word out in other ways." "If you don't feel good about your product, you'll probably find it a hellish burden to spend hundreds of hours promoting it." Episode references: Chicken Soup for the Soul: https://www.chickensoup.com/

From "Optimal Work Daily - Career, Productivity and Entrepreneurship"

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