Mark Anthony Marquez - Founder SkinMatch

Sponsor The Jason Cavness Experience is sponsored by CavnessHR. CavnessHR provides HR to companies with 49 or fewer people.  CavnessHR provides a tech platform that automates HR while providing access to a dedicated HR Business Partner. www.CavnessHR.com Go to www.thejasoncavnessexperience.com for the podcast on your favorite platforms  Powered By Earth VC is on a mission to unf@#k the earth. They are doing this by supporting breakthrough scientific research, empowering outlier founders to build enduring climate businesses and investing in high-growth startups that decarbonize the world.  Earth VC empowers founders who are Ambitious, Breakthrough and are Committed Earth VC invests in the pre seed to Series A round. If you think you might be a match reach out to them at rebuild@earth.vc Mark’s Bio An aspiring entrepreneur with over 12 years of experience in the SEA marketing and communications industry, including 8 years in leadership roles, he possesses a comprehensive understanding of the marketing landscape and the skills necessary to lead regional marketing efforts to success. Throughout his career, he has honed his expertise in various marketing disciplines, including account management, PR & communications, media strategy, data analytics, digital marketing and growth hacking. In one of his previous roles, he scaled up a marketing agency being the day-zero employee and grew it to a 35-person operations when he left. His leadership experience extends beyond campaign management. He is adept at overseeing teams, fostering a culture of continuous learning and development through tailored training programs in rams, and promoting cross-functional collaboration through workshops. This commitment to building a strong and engaged team has proven instrumental in exceeding client expectations and achieving financial KPIs.  Furthermore, he is passionate about driving business growth. In previous roles, he actively contributes to the development of the business pipeline, collaborating with the business development and product teams to identify and acquire new opportunities. This experience has instilled in him a strong understanding of the importance of alignment between marketing, sales and product functions to achieve business objectives. His dedication to professional development is reflected in his Master of Business Administration degree from the University of Illinois, USA with a focus on International Business Strategy, Business Analytics and Financial Management.  We talked about the following and other items Fitness and Lifestyle in Vietnam Living in Vietnam and Safety Concerns Challenges and Acceptance of LGBTQ Community Mark's Journey to Vietnam and Career in Cambodia Mark's Marketing Background and Data-Driven Approach Social Media and Personal Use  Life in Vietnam and Adjusting to Local Culture Mark's Startup Venture and Product Development Beauty and Sustainability in the Beauty Industry  CRM Implementation and Sales Challenges Global Market Expansion and Data Security Consumer Age and Skincare Trends Future Trends and Influencer Marketing  Product Differentiation Personal Skincare Routine Challenges and Pricing Strategy  Equity Split and Team Dynamics Networking and Funding Challenges Product Development and Future Plans  SkinMatch Mark’s Social Media Mark’s LinkedIn: https://www.linkedin.com/in/mark-anthony-marquez/ Mark’s Advice  People who are thinking of building their own company, think hard. because they are easier things in life to do than this. I've always wanted to do this and I brought this upon myself. But then you never really realize how heavy it is. The toll it can take on you and your support system. But then if you look back you can be proud of what you have accomplished