Episode 21 - What One Word Describes Your Brand with Martin Lindstrom

If you love this episode, feel free to share It with a friend and leave a five-star review! (If you don"t love it, no need to leave a review) If you would like to join the Gratitude Community, we Invite you to join 56K subscribers to "The Gratitude Journal", published monthly. We are grateful for our sponsor Methods Of. Learn the "Methods of Leadership" from some of the best CEOs, executive coaches, thought leaders and business thinkers on the planet. Use my discount code COMEBACK2021 at checkout for a 50% discount! Our guest today is my dear, dear friend…. Martin Lindstrom  Martin is the author of 7 NYTimes best-sellers and an internationally known management consultant who routinely sees various kind of “corporate constipation” all over the world! Over the years he has learned how to quickly pinpoint them and then eradicate these bothersome hurdles in companies of all sizes. Lindstrom is the founder and chairman of Lindstrom Company, the world’s leading brand & culture transformation group, operating across five continents and more than 30 countries. TIME Magazine has named Lindstrom one of the “World’s 100 Most Influential People.” And for three years running, Thinkers50, the world’s premier ranking resource of business icons, has selected Lindstrom to be among the world’s top 50 business thinkers.   He is the world’s greatest travel companion on long flights, and he is here to talk to us about his latest, sure to become his 78th NYTimes best-seller The Ministry of Common Sense! ### Adrian Gostick and Chester Elton have spent more than two decades helping clients around the world engage their employees on strategy, vision and values. They provide real solutions for leaders looking to manage change, drive innovation and build high performance cultures and teams. Their work is supported by research with more than a million working adults across the globe.  They are authors of multiple award-winning Wall Street Journal and New York Times bestsellers All In, The Carrot Principle, Leading with Gratitude, and Anxiety at Work. Their books have been translated into 30 languages and have sold more than 1.5 million copies. They have been called “fascinating” by Fortune and “creative and refreshing” by The New York Times. Gostick & Elton have appeared on NBC’s Today Show, CBS 60 Minutes, and are often quoted in Fast Company, Newsweek and the Wall Street Journal.  Gostick & Elton are members of Marshall Goldsmith’s 100 Coaches pay-it-forward project and in 2020, both were ranked in the top 10 Global Gurus in Leadership and Organizational   LifeGuides is a peer-to-peer community that helps people navigate through their day-to-day stressors by providing a place of empathy, listening, wisdom and support with a Guide who has walked in your shoes, experiencing the same challenge or life experience as you.