Lauren Creedon - Head of Product - Goldcast

In the latest edition of the Full Stack Leader, we talked to Lauren Creedon, Head of Product at Goldcast, about planning and execution. Lauren talks about the significance of understanding the business’s operational plan, market dynamics, and user behavior seasonality. This knowledge is crucial for effective product launches. Lauren also advocates coaching teams to achieve significant outcomes within a quarter, emphasizing the need for structured planning and phased execution. In the interview, Lauren emphasizes the importance of understanding target markets, budgeting cycles, and competition in the AI product market, advocating for clear communication over technical jargon. She introduces the concepts of seasonality and roadmaps, stressing alignment with usage peaks and budgeting cycles for optimal impact.