Kris Rudeegraap on Building Sendoso and Transforming B2B Gifting // EP 161

In this episode of Hustle Inspires Hustle, host Alex Quin sits down with Kris Rudeegraap, CEO and Co-founder of Sendoso, a leading platform in B2B gifting. Kris shares how his experience in sales inspired him to create a solution that modernizes traditional gifting with personalization and seamless integration into sales and marketing processes. By addressing the challenges of building meaningful business connections in a digital age, Sendoso has enabled over 80,000 users to drive engagement and revenue through innovative gifting strategies, generating $250 million in marketplace spending. The conversation highlights how AI and data-driven tools have transformed gifting into a scalable, impactful method for businesses to stand out and build stronger relationships. Episode Outline [00:00:03] Alex Quin welcomes Kris Rudeegraap, CEO and Co-founder of Sendoso, discussing the transformative role of gifting in business. [00:05:22] Kris shares the challenges in sales that sparked the idea for Sendoso. [00:12:15] Exploring Sendoso’s achievements, including $250M spent on gifting and integration with advanced AI. [00:18:40] Examples of creative gifting strategies that resonate with recipients. [00:26:50] How AI and data have revolutionized Sendoso’s platform to drive meaningful engagement. [00:35:30] Advice for aspiring entrepreneurs and scaling a global team of 300+. [00:43:10] Kris reflects on his legacy and the future of innovation at Sendoso. Wisdom Nuggets From Problem to Solution: The Start of Sendoso: Innovation often begins with a personal challenge. Kris turned the inefficiencies of traditional gifting into a business opportunity, creating a streamlined platform to connect companies with clients through personalized gifts. The Role of Personalization in Business Success : Effective gifting is about relevance. Whether it’s celebrating milestones or targeting a customer’s interests, thoughtful gestures can open doors and create lasting relationships. Technology Meets Tradition : Modern integrations like AI and CRM tools have transformed traditional gifting, proving that even “old-school” methods can be reinvented with cutting-edge technology. Scaling with Purpose: Building a Global Team : Success requires collaboration. Kris highlights the importance of aligning a diverse team across continents, ensuring that innovation and customer satisfaction remain central. Patience in Entrepreneurship : Building a successful business is a marathon, not a sprint. Kris’s journey demonstrates the importance of persistence, adaptability, and the willingness to learn. Power Quotes: "AI allowed us to accelerate our roadmap by 100x." - Kris Rudeegraap "We’ve built a modern way to gift, integrated into your tech stack and automated for ease." - Kris Rudeegraap Connect With the Kris Rudeegraap: Twitter: (https://twitter.com/rudeegraap) LinkedIn: (https://www.linkedin.com/in/rudeegraap/) Connect With the Podcast Host Alex Quin: Instagram: (https://www.instagram.com/alexquin) Twitter: (https://twitter.com/mralexquin) LinkedIn: (https://www.linkedin.com/in/mralexquin) Website: (https://alexquin.com) TikTok: (https://www.tiktok.com/@mralexquin) Our Community Instagram:(https://www.instagram.com/hustleinspireshustle) Twitter: (https://twitter.com/HustleInspires) LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle) Website: (https://hustleinspireshustle.com) *This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.* See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.