#31: Lucas Lee-Tyson on Using Facebook Advertising to Grow Your Business

Lucas Lee-Tyson is the founder and CEO of Growth Cave, an independent marketing consultancy and agency. Launched in June of 2018, Growth Cave helps businesses grow online by providing 1:1 consulting and an extensive online training center to educate business owners on how to create, manage, and scale effective Facebook Ad campaigns. Prior to Growth Cave and freelancing, Lucas created and grew numerous online side-projects, including an affiliate blog which drove over $85,000 in revenue to the Amazon Affiliate Program. He has worked and consulted with numerous multi-million dollar businesses, mainly in the eCommerce and technology verticals. Born and raised in the quiet suburbs of Connecticut, Lucas currently lives in Boston while attending Babson College, studying marketing analytics and entrepreneurship and plans to graduate in May of 2020. In this episode Lucas shares how he built his marketing consultancy and many of the best practices for using Facebook Advertising to grow your business.