Juan Bendaña highlights new book, "Confident by Choice" and shares power of The Confidence Cycle

Host Jeremy C. Park talks with Juan Bendaña, a globally recognized keynote speaker, author, entrepreneur, and Confidence Coach to top CEO's, Olympians, actors, and peak performers, who shares his journey and insights on building confidence and highlights his new book, "Confident by Choice." Juan was the keynote speaker at the cityCURRENT signature speaker series event in Nashville, Tennessee, on March 21, 2025. During the interview, Juan introduces the concept of The Confidence Cycle and emphasizes that confidence is a choice influenced by both skill set and self-esteem. Juan reflects on his recent cityCURRENT presentation and experience at the event, then highlights his new book "Confident by Choice," offering a key takeaway focused on the importance of energy and challenging one's beliefs in developing confidence. Juan's Journey to Confidence Coaching Juan shares his journey from being a young entrepreneur to becoming a confidence coach. He discusses his struggles with building confidence and his realization that confidence is a crucial step before leadership. Juan explains that confidence comes down to one's belief in their own ability and is influenced by both skill set and self-esteem. He introduces the concept of The Confidence Cycle, a framework for building confidence in various areas of life. Building Confidence Through Self-Image Juan discusses the concept of confidence, emphasizing that it is not solely based on one's ability or competence, but also on self-esteem and self-image. He suggests that people often underestimate their own capabilities and need to change their self-image to build confidence. Jeremy asks Juan about the questions he asks during initial consultations with clients, to which Juan responds that he focuses on understanding their beliefs about themselves, the world, and their respective fields noting "We will never outperform our self-image." Challenging Beliefs for Boosted Confidence Juan discusses the importance of challenging one's beliefs to boost confidence and motivation. He shares an example of a CEO who struggled to motivate his team, attributing it to his own beliefs about their capabilities. Juan emphasizes the need to question one's beliefs and not adopt them blindly, using the example of a group being perceived as low energy. He encourages everyone to reflect on their beliefs about life, business, relationships, and other aspects, as these shape one's confidence and narrative. Juan's Signature Breakfast and Book Journey Juan shares his positive experience as the keynote speaker at the cityCURRENT signature breakfast in Nashville, highlighting the unique combination of high-performing individuals and those with a strong desire to serve others. He emphasizes the importance of both growth and service in achieving success. Juan also discusses his upcoming book, "Confident by Choice," which is a result of his journey to build unwavering confidence despite facing self-doubt and rejection. Building Confidence Through Energy Deployment Juan discusses the concept of The Confidence Cycle, emphasizing the importance of energy in building confidence. He explained that "people meet your energy before they meet you," and that energy is the first step in The Confidence Cycle. Juan stresses that confidence is a choice and not something one is born with, and that it can be generated by finding the energy to deploy in one's life for their goals. He also highlights the need to avoid being affected by others' low energy levels and to show up fully engaged and present. Juan Bendaña's Book Release and Collaboration Juan Bendaña discusses the upcoming release of his book "Confident by Choice" on August 5th. The book is available for pre-order on Amazon, Target, and Barnes & Noble, along with other retailers. Juan can be found online at juanbandana.com, LinkedIn, and Instagram, where he actively engages with his audience. Visit https://www.juanbendana.com to learn more about Juan Bendaña.