Joseph Kenner: On Giving Jobs to Those Who Want Them–No Questions Asked

You may not be familiar with Greyston Bakery, but you’ve likely eaten their goods. (They’re the primary supplier of brownies to Ben & Jerry’s.) This social enterprise, the first certified benefit corporation in the state of New York, is transforming lives through its “open hiring” practice, providing opportunities to those previously considered unemployable. Greyston’s CEO Joseph Kenner is on a mission to unlock the power of human potential and believes that inclusive hiring is key to creating both a more level playing field for society and a better bottom line for the company.