Is Podcast Guesting Still Worth It For Speakers & Coaches?

Strategic Podcast Guesting: Boost Your Professional Impact SUMMARY In this episode, John delves into the nuanced value of podcast guesting for professional speakers and coaches. The discussion explores whether incorporating podcast guesting into your promotional strategies is worth it and emphasises the importance of strategic planning over mere volume. Key insights include the potential benefits of both audio and video formats, how podcast guesting can enhance authority and create long-term opportunities, and the importance of being well-prepared for interviews. The episode also highlights the pros and cons of using booking agencies, the significance of a clear call to action (CTA), and how to pitch and promote podcast appearances effectively. Finally, tips are shared on maintaining professional integrity and ensuring guest appearances align with your goals for maximum impact. CHAPTERS 00:00 Introduction: Is Podcast Guesting Worth It? 00:41 The Potential of Podcasting: Audio vs. Video 03:13 Strategic Podcast Guesting: Quality Over Quantity 05:40 Preparation and Performance Tips for Podcast Guests 12:36 The Role of Booking Agencies 15:29 Starting Out: Tips for New Podcast Guests 18:45 Maximising Your Podcast Guesting Experience 26:01 Conclusion: The Future of Podcast Guesting Visit presentinfluence.com/quiz to take the Speaker Radiance Quiz and discover your Charisma Quotient. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence Thanks for listening, and please give the show a 5* review if you enjoyed it.