Interviews with the 1% - Lisa Chapman

Welcome to a special episode of Hotspotting’s pre-recorded interview series, Interviews with the 1%, where we dive into the strategies and journeys of Australia’s top investors—the elite 0.87% who own five or more properties. Hosted by Tim Graham, this series brings you invaluable insights from seasoned investors who have achieved what many aspire to. In today’s episode, we sit down with Lisa Chapman—a property entrepreneur, investor, and co-creator of the luxury retreat, Eden Yarra Valley. Lisa shares her journey from a high-powered corporate career to becoming a full-time property entrepreneur, carving a unique niche in the accommodation and real estate sectors. What You'll Learn in This Episode: The Mindset of the Top 1%: Discover what separates successful investors from the rest, as Lisa reveals her strategies and lessons learned from owning multiple properties. Lisa’s Property Journey: From buying her first house at 22 to establishing diverse real estate ventures across the Yarra Valley and the Mornington Peninsula. Creating Eden Yarra Valley: Hear the inspiring story of transforming a run-down property into a high-end retreat that caters to milestone events, weddings, and corporate retreats. Navigating Career Transitions: Insights into Lisa’s pivot from a high-stress corporate career in PR and real estate marketing to her fulfilling role as a property entrepreneur. Tips for Aspiring Investors: Practical advice for those looking to build their property portfolio, including lessons from Lisa’s successes and challenges. About Lisa Chapman: Lisa Chapman’s remarkable career spans television, marketing, public relations, and real estate. She managed national and global campaigns, including the iconic launch of Melbourne’s Eureka Tower and Skydeck. After decades of corporate success, Lisa made a bold shift during the COVID-19 pandemic to focus on her passion for real estate and the Experience Economy. Today, Lisa is the proud co-creator of Eden Yarra Valley, a luxury retreat offering bespoke accommodation for up to 30 guests. From weddings to wellness retreats, Lisa’s innovative approach to property investment highlights the value of creating meaningful experiences for clients. Key Takeaways from Lisa’s Story: The Power of Vision: Lisa’s ability to see potential in underutilized properties has been central to her success. The Value of Experience: Transitioning from corporate PR to property entrepreneurship, Lisa leveraged her marketing expertise to create a standout brand. Lessons from Investing: Lisa shares actionable advice for both new and seasoned investors, including how to identify opportunities and manage challenges. Notable Quotes: “We are living in the Experience Economy. Today, people are looking to invest in meaningful moments, not just material assets.” “Real estate is about creating value—whether it’s a luxury retreat or an investment property. The potential is there if you’re willing to look.” Connect with Lisa Chapman: Website: edenyarravalley.com.au Email: lisa@edenyarravalley.com.au Subscribe to Hotspotting’s Podcast: Stay tuned for more episodes of Interviews with the 1%, where we uncover the stories behind Australia’s most successful property investors. Don’t forget to like, share, and subscribe on your favorite podcast platform!