How to Scale Your Business and Work Less (While Making More): Becky Daniels

16 Jul 2025 • 34 min • EN
34 min
00:00
34:02
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In this episode, Becky Daniels, founder of a thriving business support firm, shares how she helps entrepreneurs scale their businesses while working less — and making more. You will learn: How to identify your "Queen Bee Role" — and why that’s crucial to scalingThe fastest way to increase profitability: fire the wrong clientsWhy your time must be factored into profitability calculationsCommon mistakes founders make when trying to scaleHow to build a business that lets you take a real vacation — and still runs smoothlyHow Becky’s new marketing language (and website) led to more leadsWhy saying NO is a business growth strategy LINKS: FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here  Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert  GUEST LINKS:Website: https://danielsbusinesssolutions.com/ Linkedln: https://www.linkedin.com/in/becky-daniels-business-solutions/ Becky Daniels: She loves to help business owners find the dependable path to reaching their business goal of having a GROWING and MORE PROFITABLE business. She helps business owners work their way out of a job and into the role of CEO of their business. She does this by clarifying what your business does, who you do it for, and how the work gets done. She helps business ownership be more enjoyable today and more profitable when you decide to sell. She graduated from The University of Tennessee, Knoxville, with a BS in Industrial Engineering, and a minor in Business. She lives near Chattanooga with her husband, her three daughters, and three dogs. In her spare time she loves to watch college football and basketball (Go Vols!), travel, cook, read, camp, whitewater raft, cycle, hike, and fall asleep 5 minutes into a television program. Timestamps & Highlights: 00:01 – Intro: Who is Becky Daniels 01:33 – How Becky started her business 03:23 – What is the "Queen Bee Role"? 04:49 – Client success story: focusing on core business 06:04 – Why narrowing your focus helps you scale 07:07 – How to raise profit margins by 15% 09:30 – Firing unprofitable clients 10:55 – Who Becky works with ($500K–$5M businesses) 11:34 – Building a business that runs without you 12:05 – 2 key steps to scaling a business 14:35 – Real client transformation story 15:56 – Hardest parts of building a business 18:43 – Taking the risk to start her own business 20:25 – The power of saying no 24:22 – Pricing, boundaries, and choosing the right clients 27:39 – Marketing wins: website & messaging 28:46 – How better marketing led to more leads 30:33 – Using LinkedIn for business growth 31:00 – How to connect with Becky See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

From "The Exit Interview with Kim Rittberg"

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