How to Forge a Sonic Identity for Fun and Profit (with Traci DeForge)

Traci is the founder of Produce Your Podcast, a premier podcast consulting and production agency that incorporates podcasting into the digital marketing strategy of B2B and B2C companies.  Traci has more than three decades of expertise in Broadcast Media and Executive Management helping startups and Fortune 500 giants such as Google and Hilton.  She's renowned for business development insights that drive innovation.  As CEO of Ladies Who Launch, Traci pioneered the Franchise Media Model, supporting women-owned businesses.  An international podcast expert and speaker, she created the Podcast Management Academy, the industry’s only Podcast Management Certification Program, and co-founded the Podcast Professionals Association.  Traci hosts the ”Growth Accelerator Podcast”, “Journey to There” and co-hosts the popular "Ask Brien Radio Show" in Los Angeles.  Recognized by ABC, NBC, CNN, CTV, and American Express Open, Traci is a proud member of the Rolling Stone Culture Council where she leads the Podcast Member Program. DISCUSSED IN THIS EPISODE ~What “Sonic Identity” is and Why You Should Elevate It ASAP! ~How to Start Building a Sonic Identity that Sticks ~Why a Logo is So Much More Than You Think ~How to Keep an Audience Hooked ~What Producing a Podcast Looks Like FULL EPISODE VIDEO https://vimeo.com/1020587290 CONNECT WITH TRACI Website: https://produceyourpodcast.com/ Social Media: LinkedIn: https://www.linkedin.com/in/tracilongdeforge/ Instagram: https://www.instagram.com/produceyourpodcast/ Facebook: https://www.facebook.com/tracideforge YouTube: https://www.youtube.com/@produceyourpodcast