How to Build the First (Magical) Version of Your Product This Weekend
Today we'll help you get the first version of your product up and out. We use a three-part framework to help you focus in on the one core feature you've got to nail. We also find your customers inertia and ride that wave to make it easier to use your product than not. We get help from an airbnb for lawn equipment startup and move the ball forward on the chronic pain idea. Subscribe to get Idea to Startup extended info + show notes + frameworks + bonus epsTackleboxThe Personal MBA Episode Details 0:55 The Two Questions Entrepreneurs Have About Products 2:35 A Great Product Does Two Things 4:26 Entrepreneur Baggage + Airbnb for Lawn Equipment 6:29 A Mindset for Today 8:13 Step One - Process 8:53 Organ Donors 9:55 Inertia 11:35 Chronic Pain 13:07 Frank’s Process 14:50 Harry Potter and Being Chosen 15:43 Step Two - Metrics 17:12 Chronic Pain Ex-College Athlete SOM 18:35 Outcome not Features - The Product is Irrelevant 19:16 The Five Marketing Archetypes - STTC, Pain, Cost, Apparate, Urgency 20:19 Step Three - Delivery (The Product) 20:32 Warby Parker 22:23 The Twelve Forms of Value 25:49 The Venmo Accountability Group
From "Idea to Startup"
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