How to Build Marketing Systems That Actually Work with Erika Storli, Senior Product Marketing Manager at Trello | Ep. 359

22 Oct 2025 • 36 min • EN
36 min
00:00
36:03
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Ever felt like your to-do list was running your life instead of the other way around?  This week, Tamara sits down with Erika from Trello, who went from being part of a 10-person product marketing team to leading a two-person powerhouse and somehow became more productive in the process. They unpack how to set real boundaries, build systems that scale (without burning out), and turn chaos into clarity. From choosing the right tools and saying no to endless Slack pings, to developing intentional rituals and co-creating SLAs across teams, Erika shares practical ways to bring sanity back to your workflow. If you’ve ever wrestled with a launch that didn’t hit its mark, struggled to get cross-functional buy-in, or wondered how to make your messaging actually resonate, this is the episode for you.  Follow Erika: LinkedIn: https://www.linkedin.com/in/erika-storli/ Follow Tamara: LinkedIn: https://www.linkedin.com/in/tamaragrominsky/ Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

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